In Israel's competitive market, small businesses are using AI automation to streamline operations, cut costs, and get ahead. From managing customer inquiries with smart chatbots to automating lead nurturing and financial reporting, the right partner can fundamentally transform your efficiency. But with a growing number of providers, finding the perfect fit can feel overwhelming. This guide cuts through the noise.

We’ve curated the top 7 platforms and directories to find vetted AI automation agencies for small businesses in Israel. We'll show you exactly where to look, what to look for, and how to make the best choice for your specific operational needs. For those just starting to explore the possibilities, our comprehensive guide to marketing automation for small businesses offers valuable insights into leveraging technology for growth.

This listicle gets straight to the point, providing direct links and screenshots for each platform. We’ll break down the best places to find expert partners who can build custom workflows, integrate your existing tools, and deliver a clear return on investment. Let’s dive into the platforms that connect you with the automation talent your business needs to scale effectively.

1. Zapier Solution Partner Directory

The Zapier Solution Partner Directory isn't a single agency, but rather a curated marketplace of certified experts. For Israeli small businesses, it's one of the best starting points for finding vetted professionals who specialize in building automations using Zapier, a powerful tool at the heart of many workflow automation strategies.

This platform is ideal for businesses that are already familiar with Zapier or want to ensure their automations are built on a reliable, well-supported foundation. The directory allows you to find partners who are not just generalists but have proven expertise in connecting the specific apps you use every day, from CRMs like HubSpot to e-commerce platforms like Shopify.

Key Features and How to Use It

What makes the Zapier Directory stand out is its robust filtering system and transparent partner profiles. You can search for experts and filter them by specific skills, including AI tools, chatbots, and complex API integrations. This helps you quickly narrow down the list to find the right fit for your project.

To find an expert for your Israeli business, follow these steps:

• Filter by Skills: Start by selecting "AI," "Chatbots," or "Webhooks/APIs" to find partners with advanced capabilities.

• Check Time Zones: While there isn't a direct "Israel" filter, look for partners based in the EMEA region or those who explicitly state they work with Israeli clients to ensure convenient communication.

• Review Partner Pages: Each expert has a detailed profile listing their services, typical project timelines, and their discovery process. Look for "Platinum" or "Gold" tiered partners, as this indicates a higher level of experience and successful projects.

Pros, Cons, and Pricing

• Pros: The biggest advantage is the official certification. Every partner is vetted by Zapier, ensuring a high standard of expertise. Profiles are clear, often outlining project timelines and what to expect from a discovery call.

• Cons: The main challenge is finding a partner specifically based in Israel, which requires manual filtering. Pricing is also variable, as each partner sets their own rates, almost always requiring a discovery call to get a quote.

Pricing is determined by individual agencies and can range from hourly rates for small fixes to fixed-price packages for larger, more complex automation projects.

Website: https://zapier.com/experts/

2. Make (Integromat) Partner Directory

Make's Partner Directory is the official network for finding certified experts in the Make platform, a powerful visual automation tool formerly known as Integromat. For small businesses in Israel, it’s a direct path to finding local or internationally-focused agencies that specialize in building complex, multi-step automations with robust AI capabilities.

This platform is an excellent choice for businesses that need to connect numerous applications in a visually intuitive way or require automations that go beyond simple "if-this-then-that" logic. The directory's key advantage is its ability to help you find partners who can build sophisticated workflows that are often more cost-effective to run at scale compared to other platforms.

Key Features and How to Use It

What truly sets the Make Directory apart is its direct country-specific filtering and a "match me" service. This simplifies the search for Israeli small businesses looking for local expertise, ensuring better communication and a deeper understanding of the local market. Partners often list their specific services, from AI model integration to CRM automation.

To find an expert for your Israeli business, follow these steps:

• Filter by Country: Use the dedicated filter to select "Israel." This will immediately show you a list of local partners who can provide support in Hebrew and English.

• Review Partner Tiers: Look for Gold or Platinum partners. These tiers signify a higher level of experience, a larger number of successful projects, and a closer relationship with the Make platform.

• Use the "Match me with a Partner" Feature: If you're short on time, you can submit your project details, and Make's team will connect you with a few suitable partners, saving you the effort of manual vetting.

Pros, Cons, and Pricing

• Pros: The ability to easily find Israel-based partners is a major advantage for local support and context. The Make platform itself is well-suited for complex, multi-system automations and is known for its cost-efficient scaling.

• Cons: The quality and experience can vary significantly between partners, so it's crucial to vet their portfolios and ask for references. Pricing is not standardized, requiring you to contact each agency for a quote.

Pricing is set by the individual partners. You can expect to find options ranging from hourly consulting rates to fixed-price project packages for end-to-end automation builds.

Website: https://www.make.com/en/partners-directory

3. Clutch

Clutch is a comprehensive B2B directory known for its verified client reviews and detailed agency profiles. For Israeli small businesses, it serves as a powerful research tool to discover and vet not just AI automation agencies, but also specialists in adjacent fields like CRM implementation, marketing automation, and custom software development.

This platform is perfect for business owners who want to compare multiple vendors side-by-side based on real-world client feedback. Clutch provides a holistic view, combining qualitative reviews with quantitative data like project sizes, hourly rates, and industry focus, helping you find a reliable partner for end-to-end automation projects.

Key Features and How to Use It

What sets Clutch apart is its emphasis on verified, in-depth client reviews and its powerful filtering system. You can sort agencies by service line, location within Israel (like Tel Aviv or Haifa), budget, and client focus, making it easier to create a relevant shortlist of potential partners.

To find an expert for your Israeli business, follow these steps:

• Use Specific Service Filters: Search for "AI Development" or "Marketing Automation" and then apply the "Israel" location filter. You can further narrow results by selecting "Small Business" as the client focus.

• Analyze the Leaders Matrix: Clutch plots agencies on a matrix based on their "Ability to Deliver" and "Focus." Use this to quickly identify established leaders in the Israeli market.

• Read Full Reviews: Don't just look at the star rating. Read the detailed reviews to understand the project scope, communication style, and results delivered. Look for reviews with recent timestamps to ensure relevance.

Pros, Cons, and Pricing

• Pros: The biggest advantage is the transparent and verified client reviews, which provide authentic insight into an agency's performance. The broad coverage allows you to find partners for complex projects that might involve AI, CRM, and web development.

• Cons: Some agencies listed may only "serve Israel" rather than having a physical presence there, which can be misleading. Additionally, sponsored profiles often appear at the top, so it’s important to look beyond the featured listings.

Pricing information is often presented in bands (e.g., $50 - $99/hr) or as minimum project sizes. You will almost always need to contact an agency directly through the platform to get a precise quote for your specific needs. Understanding how to vet these agencies is crucial, and you can explore more on what makes a good AI automation partner for your small business.

Website: https://clutch.co/il/developers/small-business

4. XPlace (Israeli Freelance Marketplace)

XPlace is a well-known Israeli freelance marketplace where small businesses can find and hire local AI automation professionals on a project-by-project basis. Unlike a formal agency, XPlace provides direct access to individual experts and small teams skilled in platforms like Make, Zapier, n8n, and integrating AI agents into business workflows.

For Israeli small businesses, this platform is particularly valuable for finding talent with an innate understanding of the local market, including Hebrew language support and familiarity with Israeli business tools. It’s an excellent option for businesses needing quick, budget-friendly solutions or specific expertise for smaller-scope projects, such as setting up a WhatsApp-to-CRM integration or creating a simple AI chatbot.

Key Features and How to Use It

The strength of XPlace lies in its large, localized talent pool and a straightforward project posting system. You can browse profiles of automation experts or post a detailed project brief and receive proposals from qualified freelancers. Many profiles explicitly list expertise in OpenAI, LangChain, and specific no-code tools.

To find an expert for your Israeli business, follow these steps:

• Use Specific Keywords: Search for terms like "Zapier," "Make," "AI automation," or "בוט לוואטסאפ" (WhatsApp bot) to find relevant freelancers.

• Post a Detailed Project: Create a clear project description outlining your goals, the tools you use (e.g., your CRM, marketing software), and your budget. This attracts more accurate proposals.

• Review Portfolios and Reviews: Carefully examine each freelancer's profile for examples of past automation work, client reviews, and their listed skills. Look for those who have completed similar projects successfully.

Pros, Cons, and Pricing

• Pros: The primary advantage is the direct access to local talent. This ensures a strong understanding of local business needs and often leads to more competitive pricing and faster turnarounds for smaller projects. Many freelancers price their services in NIS.

• Cons: Quality can be inconsistent. Unlike curated directories, the vetting process is less standardized, so you must perform due diligence by carefully checking portfolios and client feedback before hiring.

Pricing on XPlace is highly variable. Freelancers offer hourly rates (often in NIS) or fixed-price packages for well-defined projects. This flexibility makes it a great choice for businesses with varying budgets.

Website: https://www.xplace.com/il/en

5. Upwork

Upwork is the largest global freelance marketplace, offering a direct route for Israeli small businesses to find individual specialists for specific automation tasks. Unlike a traditional agency, Upwork allows you to source, vet, and hire freelancers for everything from a single-task automation to an ongoing support retainer, making it a highly flexible option.

This platform is ideal for businesses that need to tackle discrete automation projects quickly, such as connecting a CRM to a lead form with AI-powered data enrichment, or for those wanting to test a freelancer's skills on a small milestone before committing to a larger engagement. Its escrow and milestone payment system provides a layer of security for both parties.

Key Features and How to Use It

What makes Upwork a powerful tool for finding ai automation agencies for small businesses in israel is its robust filtering and transparent talent profiles. You can search for freelancers and filter them by specific skills (like Zapier, Make, n8n, OpenAI), hourly rate, job success score, and, most importantly, location.

To find an expert for your Israeli business, follow these steps:

• Filter by Location and Skills: Use the search filters to narrow your search to freelancers located in "Israel" and add specific skills like "Zapier" or "OpenAI API" to find relevant experts.

• Review Profiles Carefully: Look for freelancers with a high "Job Success Score" (90% or above), detailed portfolios showcasing previous automation work, and positive reviews from past clients.

• Start with a Small Project: Engage a promising candidate for a small, fixed-price milestone project. This is a low-risk way to evaluate their communication, technical skills, and reliability before hiring them for more complex tasks.

Pros, Cons, and Pricing

• Pros: The massive talent pool offers extensive choice and competitive pricing. Transparent ratings and detailed work histories provide strong social proof, and you can trial freelancers on small tasks before a big commitment.

• Cons: The platform's size means there is a lot of "noise," requiring careful vetting to find high-quality talent. Upwork's service fees and the wide variance in hourly rates can also complicate cost comparisons between freelancers.

Pricing on Upwork is highly variable. Freelancers set their own hourly rates or can be hired for fixed-price projects. Expect to find a wide range, from entry-level rates for simple tasks to premium rates for seasoned automation and AI integration experts.

Website: https://www.upwork.com/

6. Fiverr

While not a traditional agency, Fiverr is an Israeli-headquartered freelance marketplace that serves as a powerful resource for finding individual experts. For small businesses in Israel needing quick, specific automation tasks, Fiverr's "Automations & Workflows" category offers a direct path to fixed-price solutions, from simple Zapier setups to more complex AI agent development.

This platform is perfectly suited for budget-conscious businesses that need clearly defined, one-off projects completed without the commitment of a full agency retainer. It allows you to find specialists for almost any automation need, whether it's syncing your CRM with your email marketing tool or building a custom AI chatbot for your website, often with very fast turnaround times.

Key Features and How to Use It

Fiverr’s strength lies in its "gig" based model, where freelancers offer predefined packages for specific services. This transparency in scope and cost makes it easy for small businesses to manage their budgets and expectations. You can find gigs for AI agents, chatbot creation, and CRM integrations.

To find an expert for your Israeli business, follow these steps:

• Use Specific Keywords: Search for terms like "Zapier automation," "Make consultant," or "AI agent builder" in the main search bar.

• Filter by Location and Language: While optional, you can filter by sellers based in Israel or those who speak Hebrew to ensure seamless communication and cultural alignment.

• Review Gigs and Seller Ratings: Pay close attention to seller ratings, recent reviews, and portfolio examples. Look for "Top Rated" or "Level Two" sellers, as this indicates consistent, high-quality work.

Pros, Cons, and Pricing

• Pros: The biggest advantages are the clear scope and fixed pricing per gig, which eliminates financial surprises. The platform also offers a huge global supply of talent, ensuring high availability for urgent tasks.

• Cons: The primary challenge is the wide variation in quality. It's crucial to request portfolios and ask about documentation or handover processes to ensure the work is sustainable. The platform's focus on individual gigs may not be ideal for complex, long-term strategic projects.

Pricing is set per gig, often with Starter, Standard, and Premium packages. This allows businesses to start with a small, low-risk project and scale up as needed.

Website: https://www.fiverr.com/

7. Startup Nation Finder (Start‑Up Nation Central)

Startup Nation Finder is not an agency but a comprehensive database of Israel’s tech ecosystem. For small businesses in Israel, it serves as a powerful discovery tool to identify local AI and automation startups, service providers, and potential technology partners. It's the go-to resource for due diligence and finding homegrown innovators.

This platform is ideal for businesses that want to tap into the local "Startup Nation" talent pool and find vendors with deep, domain-specific expertise. Instead of a generic marketplace, Finder lets you explore companies based on technology, funding, and industry focus, making it easier to find a highly specialized partner for your unique automation needs.

Key Features and How to Use It

What makes Startup Nation Finder unique is its granular search capability and rich company profiles, which provide a 360-degree view of potential partners. You can search for companies and filter them by specific technologies like ‘Generative AI’ or ‘Automation’, ensuring you connect with a true specialist.

To find an expert for your Israeli business, follow these steps:

• Use Advanced Filters: Start your search by filtering for keywords like "Generative AI" or "Business Process Automation." You can further narrow the results by industry and company size.

• Build a Watchlist: Use the free account features to save searches and create a watchlist of promising companies. This helps you track their news, funding, and recent activities.

• Validate Service Offerings: Review company profiles to confirm they offer implementation services for small businesses. Not every company listed is a service-first agency, so this step is crucial.

Pros, Cons, and Pricing

• Pros: The biggest advantage is its Israel-centric focus, allowing you to discover local innovators you wouldn’t find on global platforms. Access is free, which is perfect for building a shortlist before starting outreach.

• Cons: It's a directory, not a marketplace. You must vet and negotiate with each vendor directly. Many companies listed are product-focused, so you'll need to filter carefully to find ai automation agencies for small businesses in israel that provide implementation services.

Pricing is determined entirely by the individual vendors you connect with. You will need to contact companies directly to discuss project scope and receive a quote. For more details on what to ask for, you can learn more about the types of services AI automation agencies offer.

Website: https://finder.startupnationcentral.org/

Top 7 AI Automation Agencies & Marketplaces for Israeli Small Businesses

Your Next Step: Choosing the Right Automation Partner

You now have a clear roadmap and a list of powerful platforms to find the ideal AI automation partner for your business. We've explored everything from global directories like Zapier and Make to local Israeli powerhouses like XPlace and Startup Nation Finder. The key takeaway is that the right expertise is accessible, but the choice requires careful consideration.

The journey doesn't end with finding a list of potential agencies. The crucial next step is vetting them to find a true partner, not just a service provider. Remember the questions we outlined earlier? Use them to dig deep into an agency's process, technical skills, and, most importantly, their understanding of your specific business challenges.

From Potential to Partnership: Key Selection Criteria

As you move forward, keep these core factors at the forefront of your decision-making process. The best ai automation agencies for small businesses in israel will excel in these areas:

• Business Acumen: Do they understand your industry, your customers, and your revenue model? A technically perfect automation that doesn't align with business goals is a wasted investment.

• Scalability: Can they build solutions that grow with you? Discuss your long-term vision to ensure the automations they create today won't become a bottleneck tomorrow.

• Communication & Transparency: Look for a partner who communicates clearly, sets realistic expectations, and provides transparent updates. A collaborative relationship is essential for success.

Choosing an automation partner is similar to hiring a key employee. You're entrusting them with critical business processes. For a detailed approach to selecting a specific, impactful solution, you can also refer to this comprehensive guide to choosing the best AI receptionist for your small business, which highlights the kind of focused evaluation needed.

Taking Action: Your Automation Blueprint

Your next action is simple: shortlist 2-3 agencies from the resources we've covered and schedule initial consultations. Use this first call to gauge their strategic thinking. Don't just ask what they can build; ask them why they would build it and what business outcome it would drive.

Ultimately, embracing AI automation is one of the most powerful levers a small business in Israel can pull to compete and scale efficiently. By selecting a partner who combines technical prowess with a deep commitment to your success, you are not just streamlining tasks; you are building a more resilient, agile, and profitable future for your company. The right partner will help you transform your operations, freeing up your team to focus on innovation and growth.

Ready to turn your automation ideas into a reality that drives real business results? At Shalev Agency, we specialize in building pragmatic AI workflows and internal tools designed specifically for Israeli small businesses. Let's build a more efficient future for your company, together. Book a discovery call with Shalev Agency today.